The Slow Ventures’ Creator Fund Fund invested two million dollars in Jonathan Katz-Moses, a famous wooden business content with about 600,000 followers, about 75 million video views, and his carpentry tool line.
This represents the first investment of the watermelon fund of $ 60 million Since its launch in February. The Fund is looking forward to helping creators to launch works, according to the belief that what made them successful influencers is what could make them a good founder.
Speaking to Techcrunch, Slow Ventures Billy Parks, the main investor in the deal, said that the role of creators has changed to a large extent in the past decade or so, from creators who focus mainly on the media and brand dollars to those who have now focused on building real external works. ”
Parks said: “The epidemic accelerated the direct growth to the consumer of many. But the real sign in those who have maintained this prosperity and growth, which indicates that they can build a permanent and sustainable thing,” Parks said.
He said that the founder of a good creator thinks that he is a businessman, “does not chase fame, but builds real works that they possess and control.”
This is where Katz-Moses. His videos help teach wooden business, and since then an expansion of selling his tools and accessories to his fans. It has a team that helps in developing business and operations, and of course, creating YouTube content. Slow investment will help business and other endeavors to create content.
Katz-Moses went to wood after violently assaulted one night in 2010. A video clip posted on his channel Recently, he narrated the story, saying that he woke up in a group of blood, surrounded by police officers and paramedics, and panting his young man. His injuries were severe: the broken eye socket and inflammation needed 80 stitches. He said she was the happiest moment in his life because, at least, he was alive.
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Soon, he went to wooden works, and decided that the time had come to chase his dreams and leave anything not achieved. He bought a camera and started spreading his creativity on YouTube, where he collected a loyal follower in this process. But with his work and personality growth, he found himself facing the common challenges facing its founders, such as managing the inventory of his tools and paying a salary.
Katz-Mose was one of 700 of the Slow’s Creator, and they told Techcrunch that he was exciting when Parks continued to learn more about his work.
“Billy Parks from Slow continues in March to inform me that he wanted to meet,” Katz-Moussa told Techcrunch.
“When we visited it in his 30,000 square feet store in Santa Barbara, we were detonated because of its dangerous and long-term commitment to the brand and built a size,” Parks told Techcrunch about the slow choice of Katz-Moses.
Parks said that Parks wants to partner with creators early in their trips so that they can provide support when it has a greater impact on their help. (It is indeed Deit with a few creators, Independent from this fund.)
Slow’s Creator Fund is a show of how companies search for more investment in creators’ economy and find ways to work with influencers, as creators become new commercial muffins. (The other creators looked at the raising of the investment capital to Support their career, as well as their peers))
Parks said that Parks wants to work with creators who work clearly in specific spaces, instead of wide entertainment, as she cooperates with two participating and authority together. “This mixture makes companies with strong foundations and permanent growth,” Parks continued. It is not different from how investors have already examined their founders.
Since investment, Katz-Moses has set the product developers, presented patent applications, looked at new building products, and hoped to share more educational content on wooden works. “The goal is to publish all the main platforms,” he said. “But our primary focus will always be YouTube.”
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