GoodresAn UK CBD brand and complaint that one of the most fastest expanded drink brands in the market has announced the successful completion of funds in an € 5.7 million series today – a combination of equity and debt financing.
Vernon K, Tess Daley and Sporting Stars, Ed Lee and Ben Skina exist and saw this round with new institutional investors and celebrity supporters as well as Guinness Venture. The fund is in line with the appointment of former international managing director of Viral Drink Brand Liquid Death as the company’s new managing director.
“This round is a huge milestone of our mission to create the top premium functional drink brand in the UK. We are proud to create the most effective and premium effective beverage for people who want to improve their mental well -being of the busy mind and to help find the busy mind. For a long time, mental well-being has been ignored by the food and beverage industry, affected by high sugar, hard alcohol and ultra-processed foods. We’re changing that,“Said John KennanFounder of Goodres.
“Support of Guinness Venture, Ben is renowned for their skills in creating iconic brands combined with proven track records, we are perfectly positioned for our next growth and continues to cement itself as a disruptive in the industry,” Cenning Associated
Established in 2021, Goodres has been reported to have doubled the revenue year after year while double the profit for three years.
Premium creates a splash in CBD and functional beverage – the brand achieved a significant milestone in 2024, landing with the four largest retailers in the UK.
Goodres explains that this investment comes at an important moment for the UK CBD market, which reached $ 1 million in 2021 and is expected to reach $ 1.5 billion later this year. The time is particularly significant because the entire market approval for CBD products in the UK in the early 2026 is expected, the regulator of the industry identifies a waterlogged moment for landscapes.
Funds protected in this investment will now be deployed in several strategic initiatives:
- Product Innovation: Premium products with the best-grade products to extend portfolio
- Renowing acceleration: Invest in brand awareness, digital marketing capacity and credibility in active welbing scenes
- Retail Partnership: To secure new listings and to accelerate relationships with existing partners
After being a trusted adviser to Goodres in 2021, Ben Dando appointment gained an experience from his role as Managing Director International during the liquid death. His appointment indicates Goodres’s plan to further revolutionize the effective drinking department through innovative marketing and strategic partnership.
“Goodres not just another functional drink brand – we come here to provide a solution and create an inheritance brand“Said GoodArriving Managing Director. “Neglecting what others need to cut, we have concentrated on what we can associate, especially when it comes to human mental well -being – something we believe that the drinking industry has long been ignored. We are at a tipping point of how customers are involved in the drinking industry and now, the functional drink section is the most exciting and fast -moving space in food and drink.“
The brand’s retail speed has seen the Goodres Protected List in British supermarket chains. Recent lists include:
- Major Supermarket Partnerships: New List of Sinbury, Okado and Morrisons and Part of the Wetorose Department of the Organization
- Food Deal Pioneer: A place in the Deal Program of Wetroz and SinSbury is protected
- Tesco Functional Drinks Leaders: Tesco’s inaugural functional drinks selected as the only CBD brand
- International Extension: Successfully launched in France’s top four supermarket chains – on Intermarch, Carrifour, System U and L. Clark
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