In Barcelona, what started in 2015 as a six -person examination has turned into a delivery power house with more than 3,000 employees, 23 market presence and more than 1 billion order processed.
Spanish technology company Gloveo is now part of the delivery hero, dominating the Q -Commerce Landscape – providing grocery, restaurant food and retail items across 5 cities in Europe, Africa and Central Asia.
In the last series F Funding Round, Glovo has collected $ 450 million to extend to the main markets – As reports by EU-StartpsThe
“Over the past decade, we have transformed what we once seemed like a dream – customers kept everything at their fingertips, distributed within minutes – not just in reality, but for a basic need for millions of people. Our platform with more than 1 billion order processing, we are at the beginning of the next decade to convenience and complete the full potential to define daily living“Said Oscar PierreCEO and Glovo co-founder.
Fast trade, rapidly grow
Over a decade, gloveo has re -shape the urban order habits: morning pickups, mid -time snacks and overnight requirements have exceeded all traditional dinner order.
Although American, Italian and Asian foods are popular, the demand for local specialty from Spanish tapas to Georgian and Arabic food has increased by more than five years.
Glovo Q -Commerce Arm now produces more than $ 1 billion in annual turnover, grocery and retailers extended by about 50% in each 2024, which is the 5 -minute delivery promise underpin that success.
“Q-trade remains at the center of our outlook to convert anything to their cities in their cities and we continue to work on our customers with a fast, simple and more personalized experience. We are creating the largest online marketplace in urban regions by digitalizing and scaling the grocery and scaling our retail offers“Added PeerThe
Legal Storm: From fine to complete employment
However, Glovo’s rapid climb has collided with Spain’s labor reform.
In December 2024, the agency announced that it would convert its about 15,000 riders to self -employed contractors from paying employees, bowed down to 2021 Riders’ law And a ”Frost“It has exceeded $ 200 million for workers’ mistakes.
Came right before Pierre was confronted in criminal activities Riders have been allegedly labeled as a freelancer even after the 2020 Supreme Court practice.
Glovo is a face to face Competition suit from Just Brick Barcelona’s commercial court has sought $ 295 million for compensation for unfair competition due to the practice of hiring Gloveo.
Meanwhile, the Deputy Prime Minister of Spain and the Minister of Labor and Social Economics, Eolanda Daj Praised the steps toward the status of the full employeeThe
SME Boosting – a delivery at once
Despite the legal headwinds, Glovo’s ecosystem has earned more than $ 18.5 billion for business partners – about 90% of SMEs.
Initiatives such as Glvo Local, Glovo Academy and SME Booster Promotion continue to empower local shops and restaurants, including digital equipment, funds and visibility.
“From the very first day the Glovo is the main partner of the VCO’s growth. When everything was barely started, they first believed in our project and today, ten years later we are still making together. Thanks to their continued promises and a clever, skilled operation, we have been able to take the VCO to the next level, now we have reached more than 12 locations with more than 30 locations. This partnership is essential to enlighten our idea in many corners of the country. This 10 years of innovation, dedication and congratulations to the entire Glvo team for success“, Said Pablo OrolCo-founder and CEO of the VCO.
Impress
Glovo riders have earned more than $ 1.5 billion since 20 years, and the company’s courier’s commitment (now Glovo+) offers the courier insurance, bonus and education.
Its impact funds channel a portion of each sequence on social and environmental initiatives, help gloveo access NGOs to distribute 1 million million social foods since 2021 and target another 1 million in 2021.
“R.In our first decade, Glovo has deliberately created a technology ecosystem that not only strengthens the local economy – encourages the development of small businesses, provides flexible earning opportunities for riders, and connect millions to a basic belief in connection with the necessary services: modern companies must be financially durable and make a positive effect.“Emphasizes Sacha MichoudGlovo co-founder and VP of Global Affairs. “Our belief is that our business success creates a real value for the community, to carry out long -term influence and governed through more inclusive and sustainable urban living.“
In addition to these, Pierre and Michoud Adam Lassori introduced VC Firm yellow, dedicated to pre-beans in Europe € 30 million fund- As reports by EU-StartpsThe
Looking forward: Race for control, responsibility and relevance
For more than ten years, Glovo’s journey has been a rapid growth, innovation and legal calculation rollercoaster. Since it accepts its employment models and the Water’s case, the ability to balance the convenience, consent and community will define the impact of its next decade – 30 – minutes delivery at once.
Further
Interested to know more about Gloveo’s journey? Read some of our original coverage and listen to the EU-Startps Podcast episode featured by Mishaoud.
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