Betmgm Legal criticizes the influential Brazil

Betmgm Legal Chairman Eduardo Lomer has come out with a warning that the constant restrictions by the government on the influential declaration could lead to excessive use of gambling sites abroad or illegal. Brazil recently began to open itself to more gambling, but began eliminating ads using the influencers.

Reports of Brazilian officials who warn that influential marketing can lead to fraud, in addition to other risks, comes when the country begins to investigate the matter. Betmgm is now concerned about not allowing influencers to pay gamblers to the original IGAMING sites and the ingredients can have a negative impact.

A study indicates that 78 % of Brazilians cannot determine the difference between external sites, illegal sites and legitimate gambling companies. It was also found that Brazil is losing $ 10.8 billion in the real Brazilian casinos every year.

Lomer said:

“The imposition of excessive restrictions on the influencers working with legal operators may unintentionally enable the market in particular that we aim to suppress: the illegal sector, which works without accountability, ignores the welfare of the player, and undermines the safety and reputation of the industry as a whole.”

Head Betmgm says that allowing influencers to pay gamblers in Brazil to legal sites

His argument is that since these influencers have a lot of influence as they do in the country, it is best to allow them to use it by industry. Again, he speaks, Lomer said:

“The use of influencers in the betting industry requires a high level of responsibility and attention from the operators, especially when we look at the access and influence that one publication or a campaign can be enjoyed on various fans.

“These individuals play a major role in spreading a vital message: the bet is not a financial investment, but it is a form of entertainment that it must have responsibility and awareness.

“We believe that with clear guidelines and effective supervision, this channel can be a powerful tool that displays the commitment of the sector to transparency and the responsible gambling.”

In recent months, Brazil has Hanging licenses for four operatorsAs well as a proposal a Raise the tax to 18 %. It also faces a reaction from Football teams to ban gambling shepherd.