Target Boycott: Figures show the impact of ‘Blackout’ protest star-news.press/wp

The target saw is declining in its internet and trade in trade in economic “darker” that the National Union USA, group group, is organized on 28. February, according to the data shared Forbes.

Newsweek Contacted goal and folk union USA for comment by e-mail on Wednesday outside standard working hours.

Why is it important

Upon return to the White House, President Donald Trump signed the executive of the end of the diversity, capital and inclusive programs across the Federal Government, describing such initiatives as “dangerous, degrading and immoral” and allegations promote discrimination. In the middle of the return of Trump administration against the initiative of DEI, companies such as targets, McDonald, Amazon and the goal announced the return of their DEI.

In January, the goal quoted “developing an external landscape” when announcing the end of their goals. While members of the Mug Maga celebrated the end of such initiatives as a victory against “sultry”, many Americans criticized these corporate decisions.

Air view of the customer entering the target in Sausalito, California, 28. February.

Justin Sullivan / Getty Images

What to know

During the economic blackout on Friday, the goal has undergone a decline of 11 percent in customer traffic in their stores and a drop in 9 percent in the traffic on its website, Forbes reported.

In his fourth quarter and executed report from all day 2024, published on Tuesday, the company also warned that his top performance was “Mecana”. However, he did not mention economic blackout, and each connection with the consumer boycotts remains unclear.

In February, the seller’s sales of the seller saw “Mali Pad”, and now he now expects to target “significant three-year profits in his first quarter” in all current consumer and tariff uncertainty, as well as “the expected cost of certain costs in the fiscal year.”

Targeted full revenues were reduced by 0.8 percent last year, sliding from $ 107.4 billion in 2023. to $ 106.6 billion 2024. Years.

What do people say

Jim Lee, the main financial officer for the goal, said in the earnings report: “During February, we saw record performance around Valentine’s Day. However, our moon heats were soft, because it was reluctant cold weather through US sales, and refused consumers as a whole affected our discretionary assortment.

“Looking in advance, we expect that we will see moderation in this trend on warmer weather for the country, and consumers turn to the end of these trends and remain properly cautious and will remain properly cautious about the year.”

John Schwarz, who founded the National Union USA, said in the video Boycott promotion 28. February: “For decades they told us that we have not been controlled and that this system is too high, we remind him. In one day, we remind him. In one day, we remind them that this country does not belong to the elite, and it will work.”

Brayden King, Professor of Management and Organization at the Kellogg School of Management northern University, said Now today: “I said you would boycott something that feels like you were to throw a vote to hope to differentiate a series of road.”

He added: “(Groups put) negative reflectors on battle-colored companies, and that would be a long-term reputational consequences. What children do have no impact on consumer behavior.”

What happens next

The aim is expected to see more wide consumer boycotts in the coming months, and in the United States in the Sani stand out a boycott trader between 3. And 9. June.

Jamal Bryant, Pastor in Atlanta, also called on “40-day economic fast against the goal over the decrease in the seller in DEI” which basically coincided with the vessel. More than 50,000 signed an online pledge, CNN was reported.

Such actions may have significant effects on the company’s reputation, if not obtained.

2025-03-05 10:11:00

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